International Women's Day, Women's Day, March 8, Vistara, airline, sanitary napkin, padonboard, pads

Vistara, the Indian domestic airline on Wednesday announced that free sanitary napkins will be accessible on board to female passengers on request. The initiative comes into effect from this Women’s Day, which falls on March 8.

In a first, the introduction of #PadsOnBoard (hashtag used by Vistara on Twitter) is a part of the airline’s focus on services and amenities for women travellers. Earlier in 2017, the Indian airline launched #VistaraWomanFlyer service. It aims at providing certain benefits and peace of mind to solo women travellers.

The airline’s cabin crew is expected to make in-flight announcements on all flights about the latest initiative on March 8. Following the announcement of the service, all women passengers can request for a sanitary pad (free-of-cost) in case they need one.

Vistara will provide ISO 9001:2015 certified bio-degradable and organic sanitary napkins. These are made from plant-based fibres that are free of plastic, toxins and perfume, the company said in a statement.

Commenting on the new initiative, Deepa Chadha, Senior Vice President – HR and Corporate Affairs, said: “The initiative to provide sanitary pads to our customers is a meaningful one that reflects our core philosophy that ‘small things make a big difference’. As a woman, I feel a greater sense of pride for being part of an organisation that provides such essential amenities to customers – something that will help so many travellers.”

Additionally, to celebrate International Women’s Day, all-women crew and pilots will operate retro-themed flights on the Vistara Retro Jet between Delhi and Goa on March 8.

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